Do you use the website footer at the bottom of your website? That's handy. Handy for your visitor who will find important links and information there, and also for findability at Google! In this support article we give some tips on how to conveniently organize your website footer.
Your website footer has all the possibilities that a normal page in your website also has. That offers many opportunities! Below we have described a number of tips what you could do for an effective footer.
A visitor to your website is increasingly rushed these days. And because people take less time, it is recommended that you remove all barriers to contacting you. How do you do that? For example, by integrating a form in your footer, so that your visitor can easily leave his data! You can see how to place such a form in this article:
Google maps map
It is very easy to place a Google maps map on your site to show where your company is located. If you have a company whose location is very important (such as a catering facility or a shop), it is useful that you show your location clearly and return it on every page. Well, a footer is very useful for that!
See here how to place a Google maps card:
Do you have a strong corporate video? Or is your website about a product of which you have a good video? Then it is very important to always have this video accessible at the bottom of your website. However a visitor arrives at your website, they can always play your most important video. And that gets the message across! Do you want to post a YouTube video? Read here how you can do that:
There are sometimes websites where it is almost impossible to find out where the company is?! Nothing is more difficult for a visitor to your website than not being able to find the address and contact details. The footer is a handy place to have this information clearly visible at the bottom of every page. Read more about placing your company information in your footer here:
Your organization probably already uses social media such as Facebook, Twitter or LinkedIn. It is very easy to place this in your footer, so that your website visitor quickly has the right links to it. How can you do that? Read here:
Links in your footer
You probably have some pages in your website that are really important. Which you know are the most sought after by your visitors. You have probably already incorporated these pages in the design or in a drop-down menu of your website. But when visitors to your site scroll through a page, they will lose those links at the bottom of your page. It is therefore useful to place the most important page of your website at the bottom of the footer as links. Then your visitor can click through quickly and navigate easily in your website. Do you want to know how to link to another page? Then read this article:
Better findable on Google
Do you want your website to be found better on Google? Then your footer can help with that too. When you create a number of landing pages in your website and then also create them as a link in your footer, these pages will be found well by Google and seen as 'important'. In this way you can make a number of your website pages extra important for Google, so that they are also found better. Read here also more tips for making your Ziber site easier to find (ZMO/SEO):
You make the difference with the design of your website. It conveys the feeling that you want to radiate and that does something with your visitor! Image is worth a thousand words,... and your website footer also plays a major role in this. Your designer can get more design options from your website footer, so ask him or her to make your footer even more impressive! Is your entire Ziber website in need of 'renewal'? Then take a look at www.ziber.nl/vernieuwen .